Fashion

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”off” date=”on” categories=”on” comments=”off” featured_image=”on” featured_placement=”background” parallax_effect=”off” parallax_method=”on” text_orientation=”left” text_color=”light” text_background=”on” text_bg_color=”rgba(229,229,229,0.9)” module_bg_color=”rgba(255,255,255,0)” title_all_caps=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” title_font_size=”35px” saved_tabs=”all”]

[/et_pb_post_title][et_pb_text admin_label=”Text”]

Gesaky Interactive, the provider of the Debenhams “Match Mirror”  are delighted to announce that Debenhams like-for-like sales for the Christmas 2015 period were up by 1.9%, while Group gross transaction value was up by 2.5%.

Their strategy of discounting less meant that full-price sales were up by 5%. It said it traded the unseasonably warm Autumn well thanks to a planned reduction in stocks of coats and other outerwear.

Debenhams Chief Executive, Michael Sharp, quoted the Group had enjoyed a “strong performance over peak resulting in a record Christmas.” He said this was evidence of a successful strategy with a “compelling” mix of products and brands. “The further improvements to our service proposition and our online presentation have delivered strong multichannel sales growth, building on the progress we saw last year.”

Debenhams’ performance stood out in a Christmas when British retail spending as a whole recorded its weakest quarterly growth in more than a year as stores competed to offer discounts.

The figures from Debenhams are all the more surprising given the lacklustre performance of rivals Next and Marks & Spencer. Expectations had, as usual these days, been low for M&S, but the normally reliable Next was a real disappointment as it warned a week ago of the impact of the warm weather.

[/et_pb_text][et_pb_contact_form admin_label=”Contact Form” global_module=”746″ captcha=”on” email=”dublin@gesaky.com” title=”Get In Touch” title_font_size=”26″ form_field_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”on” button_text_size=”20″ button_border_width=”2″ button_border_radius=”3″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”3″ button_letter_spacing_hover=”0″ button_text_color=”#f4f4f4″ saved_tabs=”all” button_border_color=”#f9f9f9″ button_font=”Montserrat||||” button_text_color_hover=”#f9f9f9″ button_bg_color_hover=”#d3d3d3″]

[/et_pb_contact_form][/et_pb_column][/et_pb_row][/et_pb_section]

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_post_title admin_label=”Post Title” title=”on” meta=”on” author=”off” date=”on” categories=”on” comments=”off” featured_image=”on” featured_placement=”background” parallax_effect=”off” parallax_method=”on” text_orientation=”left” text_color=”dark” text_background=”on” text_bg_color=”rgba(229,229,229,0.9)” module_bg_color=”rgba(255,255,255,0)” title_all_caps=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” title_font_size=”35px” saved_tabs=”all”] [/et_pb_post_title][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”]

The Gesaky Mirror, in partnership with IPSOS is providing customer analysis support to Debenham at The National Wedding Show being held at the Olympia in London the 20th – 21st February 2015 at Stand H59.

Debenhams will be using the Gesaky Mirror to provide cross selling assistance to help brides to be complete their outfits by showcasing a wide selection of accessory options on the Mirror.

In addition, Debenhams In Store Personal Shopper will be promoted by enabling visitors to book in for a Personal Shopping experience within one of their UK Stores from the Mirror.

Articles exploring Trends, Analytics and Data:

Technology trends in the Internet of Things.

Data, Analytics and Privacy.

The Empowered Customer.

[/et_pb_text][et_pb_contact_form admin_label=”Contact Form” global_module=”746″ captcha=”on” email=”dublin@gesaky.com” title=”Get In Touch” title_font_size=”26″ form_field_font_size=”14″ use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_button=”on” button_text_size=”20″ button_border_width=”2″ button_border_radius=”3″ button_letter_spacing=”0″ button_use_icon=”default” button_icon_placement=”right” button_on_hover=”on” button_border_radius_hover=”3″ button_letter_spacing_hover=”0″ button_text_color=”#f4f4f4″ saved_tabs=”all” button_border_color=”#f9f9f9″ button_font=”Montserrat||||” button_text_color_hover=”#f9f9f9″ button_bg_color_hover=”#d3d3d3″] [/et_pb_contact_form][/et_pb_column][/et_pb_row][/et_pb_section]